DESIGNER DISTRIBUTION BOUTIQUE
GREATERTHAN
INVITATION TO GREATER THAN DISTRIBUTION
Artist Roster Invitation 2024
The Gucci® of Music Distribution has launched after 4 years in development
Greater Than Distribution is led by A&R pioneers and industry power-duo Randy Jackson and Paula Moore in global partnership with the largest music company in the world, Virgin Music Group/Universal Music Group.
Greater Than is a modern music entertainment company, powered by an ecosystem of artists, micro-influencer community, and curators on the pulse of what's new, now and next in culture.
Welcome to the future of music distribution.
Paula Moore
Randy Jackson
GREATER THAN DISTRIBUTION
Powered by
GREATERTHAN
How We Are Different From All the Rest
Especially, self-service distribution.
YOU KNOW WE ARE DIFFERENT WHEN YOU HEAR...
Greater Than Distribution
attracts the world’s top emerging talent looking for a REAL partner to help build their career
Artist Kitty Coen
700,000+ Spotify Streams and growing
On the move with SPIN Magazine
SPIN is joining forces with us in a creative multidimensional partnership rolling out
Events + Tours + More throughout 2024
Exclusive worldwide Partnerships
Our partner in music and creative distribution supports our ability to scale with the largest and most powerful music group in the world
JT Myers Co-CEO - Virgin Music Group
Cal State Northridge
SCOUT U TOUR: Brings 50k+ students into our community
Music Business, Media, Marketing and Entrepreneurship undergrads at 300 universities enjoy our free programs on campus, get a membership to our invitation-only Boutique, and join our year-round career development launchpads
Launchpad® Crews
Through our Music Industry Launchpad® career development programs, we are the only company training young professionals in executive A&R skills, giving them the opportunity to sign artists AND receive recognition for their finds.
GREATER THAN IS THE NEXUS
for Brands, Products, and Services
Tap into our early adopter community + roster of today’s rising and viral talent to create authentic marketing, experiences, and lifetime loyalty.
We create the coolest integrations in the industry.
ARTISTS SAY
“Is this too good
to be true?”
THINGS WE HEAR ON REPEAT
BRANDS SAY
“Greater Than Distribution is innovative and offers a great way to expand our brand.”
PARTNERS SAY
“This unique exposure helps us target young adopters.”
GREATERTHAN
INDUSTRY SAYS
“This is exactly what is needed for artists and creative professionals.”
CREW MEMBERS SAY
“Getting hands-on experience with artists has helped me build my resume.”
Universities say
“From our student-run record label to launching students careers, GTD is a great partner.”
GREATERTHAN
gtd
HOT NEWS:
x
AT SXSW
YOU SHOULD BE A PART OF OUR 5 DAY EXPERIENCE!
MARCH 10-15
WE HAVE BIG PLANS. LET’S TALK!
GREATERTHAN
WHEN YOU SIGN WITH US...
YOU GET A TEAM
The only distribution company that can scale a global team in real time for its artists
ARTIST + A&R
A&R
A&R
MARKETING
A&R
PARTNERSHIPS
Content Crew and Influencer Lead
Launchpad® Lead
Launchpad® Lead
Launchpad® Crew
University Director
Marketing
Launchpad® Crew
Launchpad® Lead
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
GREATERTHAN
COACH
SPOTIFY EXPERT
GREATERTHAN
COACH
TIKTOK EXPERT
GREATERTHAN
COACH
YOUTUBE EXPERT
GREATERTHAN
COACH
INSTAGRAM EXPERT
GREATERTHAN
COACH
CONTENT EDITOR
GREATERTHAN
COACH
ADS EXPERT
GREATERTHAN
LAUNCHPADS®
Here’s Your deal:
80% Artists revenue
10% Greaterthan 10% Virgin music group
We are white glove service for all of our artists' needs, and
all exclusive Greater Than services are included at no cost to our artists
You get everything any other distributor offers, plus the benefits of the biggest distribution powerhouse in the industry
Playlist pitching,
sync placement, and more specialty services are available as add-ons through our partnership with Virgin and service providers that we know and trust
GREATERTHAN
YOUR support IS open 24/7 in discord.
YOur Launchpad® System is unmatched
GREATER THAN discord
Distribution Artist Rooms A, B, and C are where our Artist Services Launchpad® Crew members meet with artists to help onboard their music into Virgin Music’s Central Distribution Hub.
This section of the Discord is for our artists to communicate with their Launchpad representatives, talk and collaborate with each other, and attend MxGT®️, our Weekly Global Music Conference hosted by The GTC®️
Your Launchpad® System
The only global career development launchpads for thousands of next-gen creative professionals in the music industry,
making us the only company that can uniquely scale artist support teams in real-time
with the largest global A&R + marketing footprint in music and entertainment.
GTC
CREW
®️
A&R Marketing
Launchpad®
LAUNCHPADS®
DEDICATED MARKETING REP
for every artist.
The Marketing Launchpad® works directly with our artists and digital marketing/brand agency partnerships to gain hands-on experience building marketing campaigns and artist brands, creating content, and collaborating on A&R initiatives.
A&R Marketing
Launchpad® x SPIN
Media + PR Track
GTC
CREW
®️
DEDICATED MEDIA PR REP
for every artist.
The Media + PR Launchpad® executes media strategies and PR campaigns with our indie and major PR agency partners.
They also contribute to SPIN.com editorial support, including new music reviews and other opportunities with the editorial team.
Artist Services
Launchpad®
GTC
CREW
®️
DEDICATED ARTIST SERVICES REP
for every artist.
Artist Services Launchpad® Crew handles all distribution aspects for you. From catalog to new releases, they provide you with our premier artist services.
A&R Scout
Launchpad®
GTC
CREW
®️
DEDICATED A&R REP
for every artist.
The A&R Scout Launchpad® is the ONLY A&R Scout development program and the largest A&R footprint in the music industry. We are the only music company that openly credits scouts for discoveries and provides opportunity to actively sign and develop artists.
Management
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
The Management Launchpad® will support artists in a variety of management responsibilities, including day-to-day artist management, projects, releases, and industry interaction.
GTD Live
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
GTD LIVE Launchpad will support our artists on tour, connecting them with live exposure opportunities, and ensuring they are submitted for all showcases, contests, and other industry events.
Entertainment
Attorney
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
The Entertainment Attorney Launchpad® will support artists in day-to-day business affairs and interact with top firms in the industry.
U of Miami music business / JD students will be the first in the program.
GREATERTHAN
YOU GET White glove service, not self service.
We are building an incredible roster of resources, opportunities, and exclusive partnerships you will not get anywhere else - not even at a major label.
Partnerships + Unique Artist Services®
We are locking in so many incredible partnerships it is going to blow your mind. Here are just a few.
Virgin x GTD
Global distro services + upstream partner
300+ Universities
Exposure to music, media, and creative undergrad programs
SPIN
Media + tour partner
SPIN record label operated by GTD
SPIN LABS
The latest music tech startups available to our roster first
Wasserman Agency
Booking Agency Partner
Tour and live show + agents consideration for our artists
+ Partner support for Launchpad
GREATERTHAN
PARTNERSHIPS
MANAGEMENT
FIRM
Major Management
Representation consideration for our artists + Partner support for Launchpad
GREATERTHAN
PUBLICITY FIRMS
PARTERSHIPS
Major PR + Indie PR
Representation consideration for our artists + Partner support for Launchpad
GREATERTHAN
MARKETING
AGENCY
PARTERSHIPS
Major Marketing
Marketing strategy and campaigns
+ Partner support for Launchpad
GUTS Tickets
We Should Write Sometime
Ticketing control and countless innovative benefits for artists, fans, and exclusive live events
Songwriter matching for co-write
opportunities and career growth support
Canva
First music company to partner on music-focused design templates which will feature our artists campaigns available to every Canva user
DropYacht
DropYacht transforms social media engagement into meaningful customer interactions.
GREATERTHAN
You GET live opportunities
On The Road: Global Exposure
We are creating custom live exposure opportunities to support our artists. There are a lot more coming, we are just getting started.
Scout U Tour®
Artist Performances @ 300+ universities
A&R
TOUR
LA
DESIGNER DISTRIBUTION BOUTIQUE
GREATERTHAN
A&R Tour®
Conference + Showcases
15 City Tour
GTD x SPIN x SXSW
GTD SHOWCASE NIGHTS
Multiple events 2024
Shows around the globe with our partners
Your Designer Distribution Boutique®
The industry's first Designer Distribution Boutique®, which delivers an ever expanding marketplace of our curated collections, bespoke services, and brand partnership opportunities designed to support and elevate artists.
GTD Wellness
Products, Services and Resources
curated to support artist wellness
Entertainment Attorneys
GTD Roster
Launchpad® Programs
GTD Brands
Get connected to the top entertainment law firms looking for new clients
The full list of talented artists signed to Greater Than Distribution
Remote programs designed to develop skills and launch careers
Brands, curated products, deals, partnerships opportunities
GTC
®️
Style Community
GTD Collectives
Creative collectives, partner labels, imprint labels, student-run record labels
Micro-Influencers
We discover and invite early adopter music micro-influencers to the Greater Than Community
GTC Style Community
Micro-influencers who love and share new style culture interests
AI MxMatch®
University Collection
Greater Than Volume AI artist/creator matching tool
University Music Business Undergraduate Programs
GTC Content Creators
Connect with our hand-selected content creator crews around the world
Exposure & Live Events
Exposure, live events & tour support
A&R Research®
Exclusive Research + Resources
A&R Research®
COMING
SOON
Songwriter + Producer Camps
Program Crew
Sign up in the Boutique to attend any of our camps to collaborate and network
Exposure, digital marketing, media, PR support
108 Creative Cities
AI Marketing in 108 Cities
Partners & Sponsors
Brands, curated products, deals, partnerships opportunities
GTD Volume® Heatmaps
Songwriter and Producer Heatmaps
Creative Professionals
Communities & Orgs
GT House Collections Designed to Build Your Creative Team
Research + Curation designs our collections of resources that increase productivity and connections
Greater Than Marketing
Marketing Trend & Discovery Heatmap keeps artists up to date on all things marketing
Greater Than Marketing
Artists collaborate with their reps to fill out a Marketing Campaign form that provides clarity and direction for your next release
Greater Than Marketing
Marketing reps and artists follow a 30 Day Marketing Plan that drives content creation and community exposure to help your release succeed
Greater Than Marketing
Artists can easily get design support and concept ideas with our merch design request form
GREATERTHAN
How DID YOU GET HERE?
A&R: Discovered and Invited You
Our global scouting and research team discovers and invites each artist to sign to our exclusive roster. That is how you got here.
A&R Scout Reports®
Bite-sized reports from our A&R Scout Launchpad® on Greater Than Distribution’s hottest new artist discoveries
OUr scouts...
FIND THE HOTTEST NEW TALENT
DISCOVER ARTISTS
DO A&R WITH US
Support Scout: Caitlin Nash
Artist: Ricky Jamaraz
Support Scout: Jaci Chavera
Artist: Romeo + Juliet
Support Scout: Shadaé Lezama
Artist: Hamzaa
GREATERTHAN
YOU CONTROL YOUR MASTERS.
WE MAKE A SERIOUS COMMITMENT WITH A REAL CONTRACT.
Your Contract Terms Breakdown
Artist Focused Transparency. No fees or hidden costs.
The spirit of our contract:
We sign all artists to an 80/20, 36-month contract which is called “Tier 3” in our agreement. Then, we provide all of our extraordinary support and services while we collaborate on building momentum and developing your career.
We want our artists happy and thriving with us. If you aren’t, all you have to do is send an email to artist services requesting to be dropped and released from your contract
Things can happen fast when you are experiencing any type of “hit moment”.
Whether it is “viral success” on socials, spiking audience growth, getting on a tour or selling out your own, we are ready to power up right when it is happening!
It is a case by case kind of call so you will either qualify for a Boost to support the moment you are having or it will activate your upstream to Tier 2 or Tier 1
Please be advised that we do not change the language on this contract for Tier 3, when you are upstreamed to Tier 1 or Tier 2 the additional terms and long form contract will be negotiated.
Our roster is limited and invitation only.
To ensure all of our artists get the release dates and team support planning they need, we ask that if you're interested in signing with us, please do so within 10 days, so we can start supporting your career plans.
We plan to support your growing career, so our contract includes that you agree to negotiate in good faith with us to upstream our contractual and financial commitment to you as your career becomes more elevated.
We don’t want our artists in debt, so we decide when it makes good business sense to upstream and deploy more capital into your career.
GREATERTHAN
Ready to sign? here’s what happens next
Ready to sign with Greater Than Distribution?
NEXT STEPS
Request the contract.
Click to complete our request form
If you're signing with us, welcome to the Greater Than family!
As soon as we receive your signed contract, GTD onboarding instructions to set up your first meeting with your assigned team will be sent to you.
Your first meeting will get you set up in our distribution platform, and build out initial strategy planning information for new releases and your priority needs to inform the company on how all teams can best support your career.
Watch a few videos on the launch of Greater Than Distribution
GREATERTHAN
we can’t wait for you to meet your distro-mates in the boutique.
We want our artists to know each other and collaborate.
We have not announced our roster yet, but here is a sneak peek at a few early signings.
We plan to make a big announcement in a few weeks - we are just waiting for you to sign with us.
Artist
Title
Genre
AyoRichard
Drive Me Crazy
Singer/Songwriter
Artist
Title
Genre
Jacy
Damn That’s Crazy
Pop/R&B
Artist
Title
Genre
Sammy Shepard
Don’t Say Goodbye
Indie/Alternative
Artist
Title
Genre
forgetmyname
Nightfall
Synth pop
Artist
Title
Genre
Elijah Dowell
Dolce
Rap/Hip Hop
Artist
Title
Genre
Joseph Jett
Tattooed Hearts Club
Pop/Rock